Website management and support is how we look after a website once it is live: keeping it working, secure and up to date, and making the changes you need. Sites we host get software updates and a monthly AI Health Check as standard, and any other work is pay as you go, charged in half hour increments from £50 plus VAT an hour, so you only pay for what you use.
Our AI website management service
For websites we host, our own AI tools now do much of the routine looking after. Every month they re-run the AI Website Health Check on your site, fix new issues, work on your search rankings (moving phrases from page two onto page one), compare you with your competitors, add answers to the questions people are searching for and keep your AI chat assistant up to date. Each change is measured four and eight weeks later, and you get a short monthly report.
Our team checks every finding and approves every change before it goes live. Behind the scenes, our Fleet Updater installs WordPress and plugin updates early every Sunday, checks each site still works and puts the previous version back automatically if anything breaks.
It makes website management proactive: we look for improvements every month instead of waiting for something to go wrong. See ongoing AI website management, or start with an AI Website Health Check (£50 plus VAT), a report on the work your website needs.
Pay as you go is for the jobs you ask us to do. Your website’s content management system lets you make simple changes yourself, but editing content, preparing images and running marketing campaigns take time and skill that most busy teams do not have to spare.
So, rather like using a joiner or a gardener, you tell us what needs doing, we do it and charge for the time taken, in half hour increments: £50 plus VAT an hour for content work and £65 plus VAT an hour for design or programming. It keeps your website up to date while you get on with running your business.
The fundamentals of a good website have not changed. It should be easy to find for the searches your customers make, which now includes AI search tools such as ChatGPT as well as Google, and it should present your business professionally, so visitors have the confidence and information they need to get in touch or buy. If you cannot reassure them in person, your website has to do it for you.
Our pay as you go service helps in four main areas:
1) Simple website updates
We can train you to make the changes you need regularly, but few people have the time or patience to resize and crop images, write captions, format text neatly, add new pages or move content around as the site grows. Those finishing touches are what keep a website looking professional.
Just tell us what needs doing. We either get on with it and invoice you for the time, or send you a quote first. Because we manage websites every day, we are usually quicker than doing it in-house, and it costs less than training staff to do it.
2) Website restructuring and general improvements
As well as the jobs you ask for, we suggest improvements and can carry them out on the same pay as you go basis, all in one go or a little at a time.
Restructuring a website does not always mean starting again. A few hours can often make a site work properly on phones, give it a stronger first impression, simplify the navigation and rewrite the content so it explains clearly why customers should choose you.
We present content professionally, with images cropped and sized correctly, add clear calls to action so visitors know what to do next, and make sure your main pages are optimised for the searches that matter to you, in Google and in AI search tools. For a bigger change, a full restructure built to our Health Check standard, including a customised AI chat assistant, starts from £500 plus VAT.
3) Site marketing
It does not matter how good your website is if the people looking for what you offer cannot find it. It is worse still if they find your competitors instead.
Optimising your main pages is part of building or restructuring a site, but that is only half the story. A modest pay per click campaign on Google Ads or Meta (Facebook and Instagram) can bring in more enquiries, and you do not need a big budget to find out whether it works for your business. There is no minimum commitment, campaigns can be paused or changed at any time, and we make sure you understand what you are paying for and how it works.
Before we run any campaign, we check that your website is ready to turn visitors into enquiries. There is no point paying to bring people to a site that does not give them what they need, so we fix the holes in the bucket before filling it with water.
4) Ongoing advice and support
Most business owners do not have anyone to bounce website and IT ideas off. We give sound, plain English advice on domains, email mailboxes, backups, newsletters, social media, marketing, handling customer enquiries and general IT questions.
Think of us as your own virtual admin assistant for anything to do with your website and the internet. We cut through the jargon and concentrate on the fundamentals that we know make a difference.
We know we are judged by results. If our work helps your business grow, you will stay with us and perhaps recommend us to others, so we have a real interest in your success.
Why regular attention pays off
Too many businesses settle for just having a website, when it should be at the centre of how they win and look after customers. A well-kept site brings in enquiries and sales, and saves admin time by answering customers’ questions for you, for example through an AI chat assistant that replies to visitors 24 hours a day.
The key is to get the fundamentals in place and keep them there. A few hours here and there really does make a difference.
We are always happy to have a no obligation chat about your website, your marketing and your business. The more we understand about your market and your customers, the more we can help. Contact us or call 01526 352919.
Frequently Asked Questions
How is website support charged?
By the half hour: £50 plus VAT an hour for content work and £65 plus VAT an hour for design or programming. You only pay for the time we spend, and we can quote before starting a larger job. Our other prices are on the rates page.
Is there a monthly contract?
No. Pay as you go support has no contract and no minimum commitment: you ask for work when you need it. If we host your website, hosting is £45 plus VAT a month or £450 plus VAT a year, and includes software updates, backups and a monthly AI Health Check.
What is the difference between this and AI website management?
Pay as you go covers the jobs you ask us to do. AI website management, for sites we host, is proactive: every month our AI tools re-run the Health Check on your website, fix new issues and work on your rankings without you having to ask, and our team approves every change. You can use both.
Can I still edit the site myself?
Yes. Every site we build includes a content management system, so you can make day to day edits yourself and call us for the bigger jobs. We can also show you how to make the changes you need most often.
What sort of work does it cover?
Content edits, image preparation, new pages, software updates (automatic if we host your site), fixing problems, restructuring, marketing campaigns and advice on domains, email and IT. If you are not sure whether something is covered, just ask.
Key Takeaways
- Website management and support keeps a live website working, secure and up to date.
- For sites we host, our AI tools re-run the Health Check every month, fix new issues and work on rankings, and our team approves every change.
- Our Fleet Updater installs WordPress and plugin updates every Sunday and puts the previous version back if anything breaks.
- Pay as you go work is charged by the half hour: £50 plus VAT an hour for content, £65 plus VAT for design or programming.
- Pay as you go has no contract, and you can still edit the site yourself.